by JTF Research | Oct 31, 2014 | Just The Facts
This recent Chicago Channel 7- ABC video discusses the close gubernatorial race in Illinois. In the video, Bruce Tincknell of Just The Facts Research discusses the critical importance of polling “likely voters” versus a meaningless “registered voter.” With the high...
by JTF Research | Apr 2, 2014 | Market Intelligence Research
Just The Facts Quik Trends™: Fragmentation of News Sources for Millennials Just The Facts, Inc.® market research was not surprised by a recent article in Investor’s Business Daily that Millennials’ information sources are “not your father’s Newies” 3/26/14. Today’s...
by JTF Research | Mar 26, 2014 | Consumer Marketing Surveys
Incidence Critical to Successful Surveys Live Telephone Interviews Bring Best Results Just The Facts, Inc.® market research is constantly wrestling with the balance between a survey’s cost and it’s incidence level. Survey costs can be among the most difficult to...
by JTF Research | Dec 3, 2013 | Consumer Marketing Surveys
Consumer Marketing Surveys – Final of Four Parts New Mom’s Input Into Online Marketing Surveys Is Competitive Just The Facts, Inc. ® market research looked at the issue of incentives for online panel surveys… “It’s really crazy, now” our source related,...
by JTF Research | Nov 26, 2013 | Consumer Marketing Surveys
Consumer Marketing Surveys – Part Three of Four Just The Facts ® is following up with additional “insider” insights regarding online panels, and their cautions to be aware of… As we all know, for the past few years the rise in online panels has been dramatically...
