Mall and In-Store Intercept Research for Quality Consumer Insights

An experienced market research partner provides sound results which guide your decision making process by randomly interviewing your selected target audience.

Mall and In-Store Intercept Research for Quality Consumer Insights

Mall and In-Store Intercepts

Just The Facts Research Your #1 Selection!

  • Client-side Experience

    JTF has found mall intercepts and in-store interviewing to be an essential tool in addressing key business decisions. As your market research partner, Just The Facts Market Research has extensive knowledge of your category, services, products, brands and advertising issues. No theory, just real world experience! 
  • Client-Partners

    Clients find Just The Facts Market Research to be an exceptional team partner. We listen carefully, consider all aspects of your issues and provide time-tested consultation and best-fit market research solutions. Your team’s associates will find Just The Facts Market Research “goes that extra mile” on all client engagements.
  • Quality Results, Insightful Perspectives

    Just The Facts Market Research knows the importance of high quality market research for your business decisions. Every aspect of our work is geared to supporting your goals.


    Our mall intercept and in-store research, produces thoughtful analysis, strategic thinking and meaningful answers to those issues that “keep you up at night.”

To discuss your project needs, call us today at 847-506-0033 for a FREE consultation!

What is Mall Intercept – In-Store Research?

Mall Intercept Research is a highly effective method of interviewing a broad cross section of selected target audiences on key issues. Results can be achieved quickly and with excellent geographic representation by using multiple locations across the U.S.

Respondents are recruited randomly within a shopping mall or in-store setting, and invited to participate in evaluating concepts, products, advertising and a wide range of stimuli. Products can be sample tested and multiple factors evaluated.

When mall intercept research is conducted “In-Store” both customers and non-customers can be interviewed about perceptions, attitudes and likes-dislikes of a retail venue and its presentations of product, display, assortment and overall atmosphere.

Just The Facts Market Research works closely with clients to develop both screening criteria to ensure the right respondents are selected and the correct interview guide is used during the mall or in-store intercept process.

Many critical insights can result from mall and in-store intercept research. Just The Facts’ highly experienced interviewers are the key to sound results for guiding decision-making.

Mall Intercept Surveys

Just The Facts Market Research, Inc has among the deepest mall and in-store intercept capabilities in the market research industry. With over 70 cities across the U.S. our mall and in-store intercept research technology is “state of the art.”

Need to show advertising, products, or demonstrations to customers? “We’ve got you covered.” Just The Facts Market Research has professionally trained interviewers for in-person probing and the technology you need for real time online survey administration.

Just The Facts Market Research mall and in-store intercept surveys target the desired nationwide audience to meet your specific project needs. Our expert staff works with your team to prepare and execute quality mall intercepts quickly and efficiently. Fast turnaround time on client projects is one of our core strengths, ensuring results quickly, smoothly, and on-time.

To discuss your project needs, call us today at 847-506-0033 for a FREE consultation!

In-Store Intercept Surveys

With a retailer’s written permission Just The Facts Market Research conducts In-store intercept surveys across the nation. Large and small chain operators alike, appreciate our attention to detail, organization, and timeliness.

Just The Facts Market Research works closely with client partners to understand and execute key objectives, and in-store execution for optimal results and solid decision-making.

Whether it’s learning about customer perceptions, attitudes and behaviors, or evaluating staff interaction with customers, our strategic methods and tactics provide answers to solve your business questions.

To discuss your project needs, call us today at 847-506-0033 for a FREE consultation!

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